We live in exciting times for writers, photographers and film makers. Traditional paper publishing models are transforming into multi-media channels and business owners are now seeing the benefits of creating their own content and engaging with their customers in new ways.
These new technologies enable us to tell stories in exciting ways and hold reader’s interests, creating content they find interesting, useful, shareable. Today, Neill’s clients are no longer simply editorial publishers, but website and business owners looking for ways to help their customers and hold their attention. Below are some of the ways we work with clients to improve their businesses and marketing.
From 140 character tweets to 3,000 word features, Neill writes about cars, technology, aviation and architecture, but will travel almost anywhere and write about many other subjects. You can read more about how this came to be here, or read his regular blog where he writes about his life.
An all encompassing term, but simply, we use content marketing ideas to help businesses become experts in their respective area. Content marketing brings together the many aspects of Neill’s experience – writing, photography, SEO, video and helps clients engage with their customers. His marketing brand, Octane Factory, designs websites and helps clients maintain interest in their digital marketing.
A professional photographer since 2001, still images are still a vital part of any marketing or editorial feature. The cameras are smaller and more powerful than ever and of course, everyone has a camera today. Neill creates images to accompany writer features or very often, produces shoots and videos working with other photographers and film makers.