It takes time to create great content.
For sure, you can fill a page with words and hit publish. They’re the words that are really cheap to buy, will be ready for you overnight as you sleep.
I don’t recommend it.
That same content has ‘rinse and repeat’ stamped all over it on the many thousand of websites that its already be used on with just a few words swapped around.
The web has changed. People are far more savvy and spot poor content – consciously and sub consciously, very quickly.
They won’t return.
It’s time consuming and I don’t recommend you try it at home.
Truly effective content of words, pictures and video takes an investment in time and money to create and takes many forms including:
Landing pages that convert into email subscribers who love to hear from you.
Ebooks and PDF’s to download that give value to your prospects
Email marketing and serial
Blog content that has a strategy, a schedule and isn’t simply reactive and impulsive
We work with clients on a variety of different levels, creating packages of content and advising on tactics and strategies to build your digital marketing presence on an ongoing basis.